Kabelo and Champion Horse of the Season

TimeSake Media ran the Instagram content for 4Racing: race recaps, rider and connection interviews, event coverage and season recaps. Champion Horse of the Season was the flagship piece — a moment that had to be cut and posted while the crowd was still on the concourse.

Race days are single-take environments. We worked a fixed plan: paddock and build-up, the race itself, the immediate reaction, then interviews captured within minutes of the result while the emotion was still real. Audio was on wireless mics because a racecourse is loud and a phone mic collapses in that noise. Cutting happened on site so recaps went up the same day, with vertical versions built for the feed rather than cropped from a landscape master.

Same-day recaps, interview cuts and event coverage across a full season, plus a season-recap edit — the format that turned an event calendar into a running content channel.